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Case Study

Major Grocery Retailer Leverages Divert’s RFID Tracking and Technology, Sees 9% Reduction in Wasted Food


Stores enrolled in reverse logistics program

The customer's chain-wide rollout enabled Divert to maximize wasted food collection.


Reduction of wasted food from stores

Data provided by Divert has resulted in an increased awareness and has decreased wasted food at the individual store level.

The Problem

A major grocery retail brand in the Mid-Atlantic states was looking for a technology solution that would provide visibility into its individual store operations, help decrease the amount of wasted food leaving its back room and reduce shrink, and have a positive impact on its bottom line.

Our Solution

Starting in 2017, the retailer implemented Divert’s reverse logistics diversion program across all of its 190 stores to enable the collection of as much wasted food as possible. With Divert’s Radio-Frequency Identification (RFID) tracking platform, the retailer was able to track store-specific wasted food data on a monthly basis and relay areas of opportunity to its stores. 

The Results

Over a five-year period, the customer had a 9% reduction in tons of wasted food across its stores, while also seeing a significant increase in sales. Divert’s insights have enabled better-informed purchasing decisions and opportunities to increase wasted food donations to local food banks and partners. In addition, the education provided by Divert’s team to the retailer’s employees has resulted in an increased awareness and overall culture shift at the company to decrease wasted food at the individual store level. 

wasted food infographic comparing year one and year five